Shark schmark – why should we care?

Why is it that a picture of a cute and cuddly kiwi or a doe-eyed dolphin gets a response, yet animals pre-dating our most ancient of species – the tuatara – get completely ignored?

Sharks are the living dinosaurs of our seas. Originating long before dinosaurs arrived, sharks are among our top predators and act as key regulators of life in our seas. They are incredibly shy and have developed as slow growing species, living long lives and producing few young – all traits that make them highly vulnerable to overfishing and habitat loss.

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